Sayonara IVI.tv

It was nice knowing you, but the courts granted a preliminary injunction today.  And that means IVI.tv is out of business, at least for the moment.  And that moment could be a long one: up to two years to complete the full legal review process in the courts.

It's unlikely that IVI.tv will emerge on the other side of this tunnel or even make it most of the way through.  It takes time and deep pockets to fight the content industry, and they're counting on the fact that few people can stomach the long battle.

But fear not, for every victory in court, it seems, the industry is equally capable of shooting itself in the foot.  Finding new ways every day to alienate customers and encourage piracy.

Ivi posted the bad news on their web site ivi.tv